Traditional web content management (WCM) systems, in the vast majority of cases, should no longer be implemented in isolation, but need to be deployed with a number of other products to provide customer experience management (CX).
A mobile-first strategy should be adopted for all web content.
For more information about this research piece, please contact us.
Ovum is part of the Business Intelligence Division of Informa PLC
This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them. Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726