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In this collaborative report, created jointly with the Mobile Entertainment Forum (MEF), we assess the opportunities, challenges, and prospects for smart service enablers. The guide includes findings from a MEF member survey. 
Ovum has produced a new mobile messaging forecast for this round of forecasting. We have made significant changes to our base data, assumptions, and scenarios.
MTN's MobileMoney service in Uganda has been highly successful, attracting 1 million users in just over a year since launch. This report examines MTN's strategy and service execution, and draws a number of key lessons from this successful implementation.
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