Advising on the commercial impact of technology and
    market changes in telecoms, software and IT services

Samad Masood, Analyst

Samad Masood is an analyst in Ovum's UK software and IT services practice, and specialises in IT services, outsourcing and offshore services. Samad covers a range of outsourcing and services companies in the UK IT services market, as well as focusing on the leading Indian offshore providers. Samad is also responsible for maintaining Ovum's UK contract database service.

Samad joined Ovum as an analyst in November 2004. Before this he was a research analyst and reporter covering the global IT services market for the Global Computer Services unit of ComputerWire, a Datamonitor company. Prior to that Samad worked for technology industry publisher Infoconomy, writing articles about the IT industry for monthly magazines Information Age, and Infoconomist, as well as editing the weekly web services industry newsletter Collaborate.

Samad has a BSc in Sociology from the University of Surrey.